DARK RIDE
Design

WE CHOREOGRAPH THE WHOLE RIDE EXPERIENCE FROM CONCEPT STORY AND MOOD BOARDS THROUGH TO SCRIPTING AND INTERIOR SHOW SET DESIGN

DARK RIDE DESIGN

A dark ride experience is an incredible opportunity to reach an audience through a variety of emotions. They can make you laugh, cry or scream! This starts to create long lasting memories for guests that keep coming back for more!

At Firefly Creations we look for opportunities to immerse guests on any ride which can include roller coasters, water rides and other attractions as well as the traditional dark rides like ghost trains or fun houses.

Firefly creations create the world's most impressive dark ride storylines and brands. Intricate attention is paid to all aspects of the experience and simulating emotions using the lighting, set, animatronic and story telling elements to make our experiences stand out from the crowd.

See for yourself on the videos below.

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THE PROCESS

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Firefly Creations will work with you and your team from the very beginning on the concept experience, brand and story you want to achieve.

We will then create mood boards, concept plans, 3D models and VR simulations, concept visuals and renders and develop detailed designs whilst working alongside your marketing team to send an exciting message across all communication platforms.

Our next step is helping you to select the correct ride hardware and manufacturer that fits your budget and experience.

We then work with the ride manufacturer, audio-visual and lighting companies, architects, engineers and specialist vendors to protect the creative vision through to opening day.